Our Services


Serving Home Builders

Falcon Real Estate Development serves home builders. We identify, purchase, entitle and develop residential lots in areas where people want to live. Our mission is simple: Make things easier for regional and national home builders by allowing them to focus on what they do best - building beautiful homes.   

Greenville, South Carolina

Greenville/Spartanburg, South Carolina

We're based in Greenville/Spartanburg, South Carolina at the base of the Blue Ridge Mountains.  Sometimes called the Upstate, word about our beautiful home is getting out.  The Upstate was

 recently named by Forbes Magazine one of the five fastest growing areas of the United States.  


Underpromise and Overdeliver

Experience counts.  We have extensive experience in every facet of the development and home building process.  We're professional, responsive and we know how to solve problems.  It shows up in our ability to quickly acquire strategic land parcels, adeptly negotiate entitlements and doggedly achieve completion dates.  In short, we do what we promise.




Current Builders


Meet the Team


Bob Barreto

Bob Barreto brings a long history of business success and extensive knowledge of the residential building industry in the Carolinas. Bob has developed multiple residential developments in the Upstate and his home building company has built dozens of single and multi-family residences. Bob has served as Chief Executive Officer of GBS Building Supply, one of the largest privately held companies in the Carolinas and a leading supplier of building products to the residential construction industry and as the President of the Home Builders Association. He previously served as Senior Vice President and Director of Mergers and Acquisitions for Iron Mountain. Bob holds a Bachelor of Business Administration from Clemson University.  Contact Bob at (864) 979-4838 or bob@falconsouthcarolina.com.


Phillip Day

Phillip Day most recently served as Senior Vice President for IMI Resort Living, the acknowledged industry leader in residential resort sales and marketing. For the first 18 years of his career, Phillip was a practicing Texas attorney specializing in complex business litigation. During his days as an attorney, he also successfully developed commercial and residential real estate in Texas while providing legal counsel to other developers. In 2000, Phillip founded B2B Media, Inc., an award-winning creative marketing company that provides strategic counsel and services to every major United States telecommunications company. Phillip holds a Bachelor of Business Administration (Real Estate and Law) from the Hankamer School at Baylor University as well as a Juris Doctorate from the Baylor University School of Law.   Contact Phillip at (864) 907-6509 or phillip@falconsouthcarolina.com.


Shelby Day

Shelby joined the Falcon team in February of 2019 and brings with her nearly a decade of experience in helping startups, small businesses, and busy professionals reach a higher level of efficiency.  Her background ranges from assisting network executives and television writers to working directly under C-level executives of a pharmaceutical company seeking FDA approval.  Before joining Falcon, she was in an operational role helping to grow a successful web-based retail business. Shelby graduated from St. John’s University Cum Laude with a Bachelor of Psychology.  Contact Shelby at (864) 907-6504 or shelby@falconsouthcarolina.com

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Falcon Real Estate Development

(864) 907-6509 or (864) 979-4838